About this Course

In this four day course you will gain hands-on experience with the Cisco Digital Media Player (DMP), Digital Media Manager (DMM), Cast, Show and Share, DMP Device Manager, Digital Media Designer (DMD), and the Media eXperience Engine (MXE). You will learn to install, configure, maintain and troubleshoot Cisco DMP (models 4400G and 4310G), Show and Share, and Digital Signs as well as the SnS integration with the MXE.

The goal of the course is to technically enable Cisco partner sales engineers to install and configure the Cisco Digital Media Suite through implementing the comprehensive suite of Digital Signs, Cast, and Show and Share applications for real-time and on-demand communication including flexible digital media creation, management, and publishing of content in various formats to multiple devices.

Audience Profile

Cisco partners interested in offering the Cisco Digital Media Suite of products to their customers, Channel Partner/Reseller, Digital Media Engineers.

At Course Completion

After completing this course, students will have a thorough understanding of the Digital Media Suite (DMS) with hands on ability to install, configure and troubleshoot the Digital Media Suite including Show and Share, Digital Signs and Cisco Cast. Through instructor led training and lab reinforcement with the MXE 3500, students will also be able to publish dynamic live & on-demand content for Show and Share and configure Digital Media Players with the use of Digital Media Manager.

• Specific objectives covered in this course include:
• Understand traditional Signage market
• Describe Digital Media Player devices
• Configure DMPs via Device Manager (DMPDM)
• Advanced DMP features: WiFi and Touch screen
• Install Digital Media Manager
• Manage Digital Signs application
• Content Distribution
• Utilize Digital Media Designer
• Designing Cast
• Show and Share for end users
• Install Show and Share application
• Configuring Show and Share
• Show and Share Videos
• Show and Share Live Events
• Integrating MXE and SnS

Prerequisites

Basic understanding of routing and switching including multicasting

Course Outline

Module 1

Lesson 1 - Reviewing Digital Media Suite

• Describe the three pillars of Digital Media Suite
• Explain the main function of Cisco Digital Media Manager
• Define Cisco Digital Signs and the components used with it
• Explain when Cisco Cast is used and what are its building blocks
• Describe the purpose of Cisco Show and Share and what elements it uses

Module 2

Lesson 1 - Reviewing DMP Hardware

• Describe the DMP 4305G from a hardware perspective
• Explain hardware characteristics of the DMP 4400G
• Analyze hardware parameters of the DMP 4310G
• Compare hardware characteristics for all three DMP models

Lesson 2 - Reviewing DMP Firmware

• Explain which firmware is common to all DMP models
• Specify what audio and video codecs can be used on particular DMPs
• Describe what rich media content can be processed by a particular DMP
• Compare firmware characteristics between all DMP models

Lesson 3 - Understanding DMP Device Manager

• Understand the purpose of DMPDM and how it is created
• Explain items configured via DMPDM and all parameters reachable via DMPDM
• Review unique parameters for each different DMP

Lesson 4 - Understanding Medianet

• Describe basic concepts available with Medianet
• Refresh your knowledge about Cisco Discovery Protocol
• Explain configuration steps introduced with Medianet functionality
• Troubleshoot Medianet-related issues

Lesson 5 - Setting Up and Configuring Cisco Professional LCDs

• Have a general overview of the Cisco LCD products
• Understand how to connect Digital Media Player to a Cisco LCD
• Understand the operation of video walls

Module 3

Lesson 1 - Upgrading and Installing DMM

• Understand hardware options and installation and upgrading procedures
• Review a fresh or recovery installation of the DMM
• Explain the first boot configuration process
• Create a backup and restore
• Describe the procedure of obtaining and installing the DMM license

Lesson 2 - Configuring Digital Signs Module

• Understand registering options and the DMM interface used to control DMPs
• Explain how the Digital Signs Module learns about content
• Examine the Advanced Tasks section of the DMM

Lesson 3 - Understanding Digital Media Designer

• Explain what prerequisites should be fulfilled to use DMD
• Describe how to start and use DMD
• Analyze objects available in the DMD toolbar
• Explain the step-by-step process for creating a new presentation

Lesson 4 - Reviewing the Content Development Process

• Explain the purpose and the benefits of the creative track
• Define common elements used by designers
• Describe rich media content types
• Explain how modular design provides you with flexibility that cannot be achieved with DMD
• Enumerate several best practices that should be used during development of digital signs

Lesson 5 - Using Proof of Play

• Define prerequisites that need to be configured before PoP is used
• Understand what is needed to configure Proof of Play
• Understand how insertions help you track elements over time
• Understand the role that Proof of Play performs in generating reports
• Learn what is needed to troubleshoot Proof of Play

Lesson 6 - Understanding Digital Media Suite Content Distribution

• Explain why DMS-CD is better than legacy file transfer advanced tasks
• Describe the steps necessary to configure DMS-CD on the Digital Media Manager (DMM) side
• Describe the steps necessary to configure DMS-CD on the DMP side
• Explain the differences between monitoring modes and describe the procedure for log collection

Module 4

Lesson 1 - Understanding Cisco Cast

• Explain the basic concepts related to Cisco Cast
• Configure TV channels and video on Demand (VoD)
• Describe the Electronic Program Guide (EPG) and formats used by EPG providers
• Apply workarounds when bandwidth is limited to support for playback from local storage
• Describe types of remote controls used with Cisco Cast

Module 5

Lesson 1 - Comparing the Public and Private User's View

• Describe Public User features for computers and iDevices
• Examine Private User options for both devices
• Analyze features available when playing a video for both devices

Lesson 2 - Upgrading and Installing Show and Share

• Describe supported hardware and explain the installation and upgrade procedure
• Examine recovery and first boot configuration
• Explain the importance of certificates in the Digital Media Suite (DMS) solution
• Describe licensing for Show and Share

Lesson 3 - Configuring Show and Share

• Describe the relation between external and internal servers used to store content
• Explain the purpose of the Author Approval process
• Describe categories, feature videos, skins, and tickers
• Explain the importance of reports available in Show and Share

Lesson 4 - Generating and Editing Videos

• Know the prerequisites that will allow uploading content to Show and Share
• Describe what can be uploaded along with a video file
• Explain what can be done with the video during the editing phase
• Describe parameters related to video publishing
• Explain features like archiving, languages, and accessibility

Lesson 5 - Setting Up Live Events

• Provide an overview of the Live Event feature
• Configure Show and Share so that it controls the Digital Media Encoder (DME)
• Administer Live Events
• Access a Live Event from the user perspective

Lesson 6 - Using Media Experience Engine

• Provide a general overview of the MXE
• Describe integration between MXE and Show and Share
• Compare system version 3.0 with version 3.3
• Explain Pulse and integration with Show and Share
• Analyze software architecture, performance, and scalability
• Explain MXE licensing
• Describe system access and monitoring

Module 6

Lesson 1 - Understanding High Availability

• Explain basic information about high availability, terminology used, and its limitations
• Describe high availability implementation as a step-by-step process
• Configure high availability
• Troubleshoot high availability

Lesson 2 - Reviewing Single Sign-On

• Explain what single sign-on is and understand basic terms used with SSO
• Describe how to configure SSO
• Know the limitations of the current SSO implementation
• Troubleshoot SSO

Lesson 3 - Reviewing Enterprise Content Delivery System

• Explain what types of Problems could exist with Video on the network
• Overview of Enterprise Content Delivery System (ECDS)
• How and when ECDS fits into the DMS product offering

Appendix - Configuring Digital Media Encoders

• Have a basic understanding of the DME 1100
• Explain ports and buttons available on the encoder
• Describe the startup procedure
• Configure a DME so it will work with Show and Share

Hands On Labs

Introducing Digital Media Player

• Access DMP
• Display web browser content
• Show video content

DMM Installation

• Access the DMM Appliance Administration Interface• Configure DNS configuration• Install DMM• Obtain and install the DMM License

Digital Signs Configuration

• Digital Signage Module (DSM) initial configuration
• Adding a DMP to DSM and creating DMP groups

Digital Media Designer

•  Create content using DMD
• Add media to the Media Asset Library

Creative Brief

• Possible layouts of the displays
• Shopper experience
• Location of displays
• ROI impacts
• Content sources
• Roles and responsibilities• Any challenges

Syslog, NTP, Proof of Play, Scheduler, and Deployment Package

• Set the DMP Syslog and Proof of Play settings via Advanced Options
• Configure a Proof of Play
• Configure future schedules
• Configure and deploy a deployment package

Cast

• Configuring a DMP
• Configure Cast for live multicast streams
• Configure Cast for video on demand

Show and Share

• Show and Share installation
• Show and Share configuration to an external publishing server
• Show and Share configuration with Microsoft Active Directory
• Create, publish, and edit a videoShow and Share Live Events
• Create and schedule non-DME live events

Show and Share Integration with MXE 3500

• Access MXE
• Configure MXE for integration with Show and Share
• Configure Show and Share for integration with MXE